Role Overview

The role requires a strong leader with deep understanding of all aspects of marketing and would be best suited to an exceptional marketer who is passionate, customer-centric and can lead a dynamic team to deliver compelling and highly effective marketing.

What youll be doing for us:
Effectively lead the global marketing organization which consists of Strategic Product Management, Regional Marketing and Marcomms functions
Develop, drive, and implement strategic marketing plan, with defined market opportunity and competitive landscape assessments, product roadmap/portfolio development, and go-to-market strategies
Drive customer segmentation and positioning built on market and competitive intelligence and clinical and health economic evidence, with a strong link to Sales, Application Support, Strategic Business Development, R&D and Operations
As needed, drive creation, development, refresh and effective utilization of customer-facing marketing and commercial program materials across all relevant channels (e.g., events, collateral and digital)
Shape, communicate and enforce brand identity principles and guidelines in conjunction with corporate marketing
Be an active participant and influential member of the Commercial Operations leadership team.

Key Duties and Responsibilities

What we are looking for in you:
Qualified to a minimum of Masters or equivalent in Life Sciences with demonstrable experience a Marketing leadership role within the clinical geonomics market
Progressive career growth and experience in marketing, sales and/or strategy development leadership roles in the life science/medical device sector/life sciences sector is strongly preferred
Previous experience in Next Generations Sequencing product development and marketing (desirable)
Proven track record of successfully implementing demand generation programs across multiple geographies
Experience with building/developing technology brands in a competitive space
Excellent verbal and written communication skills and demonstrable ability to interact professionally with a diverse group, executives, manages and subject matter experts
Ability to problem solve issues quickly and efficiently
An innovative mind.